This branding project was inspired by the concept of “Sweet London,” blending contemporary sophistication with the warmth of a European bakery. The identity balances urban elegance and cozy charm through a distinctive logo, cohesive color palette, and interior signage. Designed to emphasize artisanal quality and authenticity, BreadVille was envisioned as both a culinary destination and a social hub—where design, flavor, and ambiance converge into a refined yet welcoming experience.